If there’s one thing we know about McDelivery, it’s that soon as people hear there’s one going—EVERYONE wants in. What’s more, you probably already know your order.
We decided to celebrate this infectious joy of the shared order moment with our 60 second film, showing how one order gets hyperbolically out of control in a block of UK flats.
The campaign also included a takeover across all ITV channels during the Rugby World Cup, where the presenters appeared to get distracted after watching our ad, then got in on their own McDelivery.
Director: Ninian Doff